Finding windows of play in your
day-to-day
My offerings
visual design,
illustration
My Companion is a national-level stationery brand launched by the Shrachi Group. The ask was to design a few covers for a new range of lay-flat notebooks that made the brand stand out on shelves. Following the monolithic brand architecture, we developed a simple grid system and utilized design principles as a product differentiator.
I wanted people to find play, wonder, and familiarity in their day-to-day when they saw the notebook covers on the shelves. To witness different windows of stories and travel through simple moments of life.
Collaborator
NH1Design, Shrachi Group
Education
2014 Delhi, India